Null Society's project around the very essence of rally racing -- DIRT.
In collaboration with Jamaican rally driver, Jeffrey Panton, we set out to apply a custom lively branding his Skoda with our shapeshifting branding.
We set out on a 3-day adventure to participate in a 3-day weekend of stage racing. With the vision to document the worlds only "free to spectate" multi-million dollar sport.
DIRT_ is not merely a collection of visuals and words. It's a mosaic of Barbados, capturing the essence of its racing spirit, serene ambiance, myriad sounds, and the warmth of its community.